THE NORTH FACE AVALANCHE AIRBAG PACK

Imagine being caught in an avalanche with only a shovel to free you from hundreds of pounds of snow - the odds do not look very good. The North Face hopes to change that through the integration of its new product, called Avalanche Airbag Safety System (ABS). The ABS Patrol 24 Pack is worn on your back and inflates to protect you if hit by a large amount of snow, such as airbags in vehicles. The request for the development of this product came from professional snowboarder and team member of The North Face, Xavier Le Rue, who was trapped in an avalanche, four years ago. After facing death, Le Rue demanded that the ABS system was built in his backpack. Watch the video
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