stuff we drool about

1966 Icon Old School Bronco

Icon 4x4 is a Californian builder known for their custom jeeps and trucks, their builds are so popular there is a 2-year waiting list for their bespoke early Broncos. The Bring a Trailer auction that ends this Friday, March 15, is an opportunity to jump the cue and get your hands on this spectacular Old School BR #66. Developed together ... read more

Icon Electric 1949 Mercury Coupe

Jonathan Ward´s company, Icon, has been bringing a fresh perspective to custom vehicle design, with amazing custom rebuilds of classic vehicles of the past. The latest gem to roll out of their workshop is this spectacular 1949 Mercury Coupe, a car that looks old on the outside, but is new on the inside. Part of the Derelict series, the unique car h... read more

Icon Jeep Wagoneer

Icon 4x4 is a Californian builder known for their custom jeeps and trucks, they have now built the world´s coolest Wagoneer! Icon founder Jonathan Ward has released a plethora of amazing machines, but this is something special. This beast started life as a Kaiser Jeep Wagoneer from 1965 and has been given a complete ground-up restoration and redesi... read more

Icon Defender D90

The Land Rover Defender is undoubtedly one of the most legendary off-road vehicles of all time, we have featured several versions over the years by custom builders such as Kahn, Overfinch,  Twisted or Vilner. Icon is a Californian builder known for their custom jeeps and trucks, they got their hands on a defender recently and created one of ou... read more

Icon Fj44 Peterson Special

Jonathan Ward’s Californian-based company ICON 4x4 has made a name for re-engineering legendary off-roaders, including Ford Broncos and Toyota FJs. The latest masterpiece to roll out of their garage is the beastly FJ44, called the Petersen Special. This is their most advanced build so far, with impressive upgrades such as a supercharged E-rod V8 en... read more

Icon Fj

Jonathan Ward´s company, Icon, has been bringing a fresh perspective to custom vehicle design, with amazing custom rebuilds of classic SUVs such as Land Cruisers and Jeeps. In fact, the company is known for unrivaled Land Cruiser restorations, and have their own FJ line built to order per the customer’s wants, needs and personal fetish for power an... read more