Hasselblad 907X 50C Camera

Introduced as a concept in June 2019 and now available to purchase, the 907X 50C mirrorless medium format digital camera is comprised of the modernized CFV II 50C digital back and the brand new 907X camera body, connecting Hasselblad’s photographic legacy and future into one system. The retro-inspired camera mixes a classic design with a modern 50MP sensor, and features 14 stops of dynamic range, a 3.2-inch, 2.36M-dot tilting rear touchscreen, and an integrated battery with optional recharging via USB-C. It is also compatibile with the brand´s latest X System lenses as well as H System, V System, and XPan lenses through optional adapters.

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LYTRO CAMERA | SHOOT NOW FOCUS LATER

This is the Lytro Digital Camera, it´s technology will revolutionize digital cameras forever. If this U.S. startup delivers what they promise, focusing before shooting will be a memory of the past. Focusing comes after, on the computer, the user is free to choose the focus point they want. The Lytro works with a multi-focus system, it looks at different points in the image and saves it in a single file. It´s like taking several photos at the same time with differ...
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Lumapod Ultra-Compact Tripod

Lumapod is a photographer´s dream, it is the world’s first ultra-portable tripod that folds down into a single tube that looks something like the handle of a lightsaber. Deemed the "world´s fastest tripod" (can be set up and ready to go in just four seconds), the Lumapod is designed for speed and ultra-portability, making it easy to throw it into a small camera bag or backpack. When you need to stabilize a shot, simply twist the top of the Lumapod to u...
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Canon EOS R

Canon have presented the impressive EOS R, a 30.3-megapixel video-centric full-frame mirrorless camera! The most impressive feature is its autofocus system, with phase-detect autofocus, but it also has a staggering 5,655 AF points, with 88% vertical and 100% horizontal coverage, plus the ability to focus down to -6EV, which is extremely dark. The camera has a native ISO range of 100-40,000 that expands to 50-102,400. Filmmakers will love EOS R just as much as stills...
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