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Yema Superman French Air Force

Since the seventies, French watchmaker YEMA has worked in partnership with the French Air Force, supplying the military branch with high-performance timepieces to assist them in their operations. Now to celebrate the renewal of their partnership, they have created a new version of their Superman timepiece. It is the first time in Frances Air Force history that an official Air Force tool watch will also be available to the general public. Offered in a wide array of options, the new Superman comes in both a stainless steel version and a black PVD finish, both watches include a steel diver bracelet and a canvas and leather French Air Force strap. Two sizes of each are also offered, 39mm or 41mm cases, both have high contrast dials, a domed sapphire crystal, a high contrast dial, a French Air Force crown, and a bezel lock mechanism. watch the video below



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WALL STREET DOG TRENCH COAT | Image

WALL STREET DOG TRENCH COAT

How cool will you dog look with one of these? The "Wall Street Dog Trench Coat" is made of wool blend with black and grey herringbone tweed, has a sparkle of silver metallic and is detailed with a trench coat style belt and belt loops. A secure D-Ring is placed in the center back yoke seam. Inside it has a black, fleece lining for extra warmth. Wide Velcro closures at the neck and under the belly allow for 2-3 inches of adjustment....
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FARO SMART BIKE HELMET | Image

FARO SMART BIKE HELMET

Unit 1, the same team behind the awesome snow helmet with integrated headphones, have now introduced a sleek bike helmet you will actually want to wear. The Faro Smart Bike Helmet is equipped with powerful front and rear lights, and an automatic brake light for when you slow down or stop. Packed with ventilation and a perfect fit, the stylish helmet is also equipped with MIPS, a renown impact protection system that improves helmet impact absorption. Faro can also be...
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UNDER-THE-JACK LAPTOP BAG | Image

UNDER-THE-JACK LAPTOP BAG

The Under-The-Jack Pack is a ultra-slim laptop bag you can wear under your jacket or hoodie! The bag is available in two sizes, to fit a 13 or 15 laptop, and features a padded backside, two zippered compartments and adjustable shoulder straps. Ideal for hiding your laptop in a rough neighborhood, on crowded subways, or commuting on a bike to work, to name just a few. watch the video Available now at Betabrand, for a special pre-order price of $61.20 $68.00 (10%...
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