stuff we drool about

G-Shock Fine Metallic Series

G-SHOCK just leveled up its iconic lineup with the new Fine Metallic Series, where refined style meets rugged innovation. The spotlight here is the all-new Tough Silicone Band, a game-changing strap that took over a decade to perfect.

Blending the flexibility and comfort of silicone with the toughness of urethane, this strap delivers durability without compromising wearability. A vapor-deposited metallic finish, protected by a urethane sheet, ensures your silver or gold band resists scratches while maintaining its polished look.

Available in both the classic square GM5600 and modern octagonal GM2100 silhouettes, the Fine Metallic Series combines sleek metal bezels with ultra-tough internals. These watches are still packed with G-SHOCK's legendary shock resistance, long battery life, and Super Illuminator functionality for low-light readability.




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JC1 4TH HUSSARD WATCH | LIMITED EDITION BY MARCH LAB - Image

JC1 4TH HUSSARD WATCH | LIMITED EDITION BY MARCH LAB

MARCH LA.B introduces the 4th Hussard Limited Edition Watch,MARCH LA.Bs Creative Director, Jerome Mage was inspired by the uniforms worn by the  First French Empire 4th Hussars. The watch was made in honor of the Fourth Hussard regiment, an iconic group of men of Napoleon. Only 100 of these Swiss made timepieces will be available starting March 1st at retailers worldwide- Colette Paris, Neiman Marcus Beverly Hills, and Union Los Angeles....
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BREITLING ENDURANCE PRO WATCH - Image

BREITLING ENDURANCE PRO WATCH

Breitling has introduced a new model designed specifically for athletes. The sporty Breitling Endurance Pro Watch truly embraces an active lifestyle, it is powered by a thermo-compensated, COSC-certified SuperQuartz movement, fitted with a 44mm black case with a colored dial, and is accompanied by a durable rubber strap that comes in five vibrant colors for a casual aesthetic. The chronograph is scratch and corrosion-resistant, nonmagnetic, thermally stable, and hyp...
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Citizen Promaster Dive BN0227-25X - Image

Citizen Promaster Dive BN0227-25X

Looking for a rugged and reliable dive watch that combines style and functionality? Look no further than the Citizen Promaster Dive BN0227-25X. Crafted from ultra-durable and lightweight Super Titanium with Duratect DLC coating, this watch can withstand even the most challenging dive conditions. The black polyurethane strap, along with an extension strap, ensures a secure and comfortable fit, while the easy-to-see fully luminous dial allows for easy rea...
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