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Norra Ljung Outdoor Pants

A premium quality pair of pants made with sustainable materials normally comes with a high price tag. Norra are a new startup from Sweden that are aiming to change that, they are on a mission to create sustainable outdoor gear that will not only last a lifetime, but remain affordable thanks to direct to consumer sales. Their first product are these good-looking Ljung Outdoor Pants, made from a carefully chosen blend of recycled polyester and organic cotton. The fabric is treated with a fluorocarbon-free DWR to add dirt- and water-resistance. The functional pants have a timeless design, work in as many weather conditions as possible, and are developed to last for a long time. Features include a two-way zipper running along the side of the pants (you can easily adjust the temperature if you are getting too warm), two deep hand pockets, two thigh pockets, and a phone pocket for plenty of storage while on the go. There are also plenty of adjustment points, velcro adjustment straps on the waist (no need for a belt), a durable aluminum hook that makes it easy to adjust the hem width, a hook that attaches to your shoe laces, and an elastic cord that slips under the soles of your shoes. And for those that work outside on their knees, Norra even offers flexible EVA foam pads. watch the video below

Norra is currently running a Kickstarter campaign to take pre-orders on the Ljung pants.




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