Proof 72-Hour Merino Air T-Shirt

Engineered for peak performance, the all-new Proof 72-Hour Merino Air T-Shirt is the go-to upgrade for your most intense training sessions. Crafted from ultra-breathable merino mesh, it offers the same odor-resistance, moisture-wicking, and thermoregulating benefits as the original, but with even more stretch and a featherlight feel. The looser knit keeps things breezy during high-output efforts like hiking, biking, or HIIT, while the updated fit eliminates cling and maximizes comfort. Whether you are logging serious miles or just prefer staying cool on the move, this tee is designed to keep up, no matter how hard you push it.

proof-72-hour-merino-air-t-shirt-3.jpg | Image

proof-72-hour-merino-air-t-shirt-4.jpg | Image

proof-72-hour-merino-air-t-shirt-5.jpg | Image

proof-72-hour-merino-air-t-shirt-6.jpg | Image

proof-72-hour-merino-air-t-shirt-7.jpg | Image

proof-72-hour-merino-air-t-shirt-8.jpg | Image

Reigning Champ Fadeaway T-Shirt

Most brands trying to sell a faded t-shirt for a premium price rely on the fabric doing the heavy lifting alone. Reigning Champ earns it through process. The Fadeaway series uses a specific wash and dye treatment to achieve a sun faded finish that looks like a shirt you have owned for years rather than one you bought last week. Each piece is individually dyed, which means the color varies slightly from shirt to shirt. That is not a disclaimer. It is the point. ...
read more

BUCK MASON YUMA HEMP TEE

This short-sleeved crewneck by Buck Mason is cut from a 190 GSM yarn-dyed hemp/cotton blend that wicks moisture and breathes easily. And it is garment washed for a lived-in feel. The blend of hemp and cotton creates subtle texture, with hemp fibers that are short and unrefined, making it naturally moisture-wicking – perfect for those who sweat easily. At 55% hemp and 45% cotton, and weighing in at 160 gsm, this tee is as light and soft as they come. And it drapes ...
read more

WELLEN PATINA T-SHIRT

The Wellen Patina T-Shirt brings together laid-back California vibes with serious performance chops. Designed for everything from morning runs to weekend hangouts, this tee uses innovative CoolSoft fabric that cools your skin by up to 7 degrees Fahrenheit, dries 4x faster than cotton, and stays fresh with built-in FRESHGUARD anti-odor tech. Each shirt is treated with an eco-friendly mineral dye, giving it a unique, naturally faded patina that gets better with...
read more