stuff we drool about
Tag Heuer Eyewear | Image

Tag Heuer Eyewear
Tag Heuer unveils its new eyewear collection, blending luxury design with cutting-edge technology. The Shield Pro line, inspired by cycling, features a bio-nylon/recycled graphite frame and interchangeable Ruthenium metal shield. The Line series showcases bio nylon/carbon fiber frames, a 3D-printed titanium nosepiece, and a Dyneema cable for enhanced flexibility. Renato Montagner, the creative director, emphasizes innovation and design in these high-performance glasses. TAG Heuer's eyewear relaunch includes three lines: Pro Performance, Sport Performance, and Daily Performance, catering to athletes, those seeking functionality, and individuals valuing versatility with a touch of sportiness. This avant-garde eyewear collection represents the brand's commitment to beauty and technology.



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Smith Truss Sunglasses - Image

Smith Truss Sunglasses
Most performance sunglasses look like performance sunglasses. The Smith Truss doesn't. It takes the lens technology and stay put engineering from Smith's sport line and puts it into a frame shape that works just as well off the bike as on it. The lenses are the main draw. ChromaPop technology enhances contrast and natural colour to sharpen detail across changing terrain and light. Three options cover the range: standard ChromaPop for everyday clarit...
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ALBA OPTICS SOLO SUNGLASSES - Image

ALBA OPTICS SOLO SUNGLASSES
Alba Optics rejuvenates iconic eyewear designs, adding modern technology and innovation. Their latest offering is the Solo, a versatile sports sunglass that wraps expanded coverage in a retro-inspired frame. The retro-styled silhouette gives you ample coverage to protect your eyes in a variety of conditions while removable side shields help guard against wind and dust. Available in three styles, the Solo features the highly regarded VZUM lens, plus ventilation slots...
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PERSOL 714 STEVE MCQUEEN SUNGLASSES - Image

PERSOL 714 STEVE MCQUEEN SUNGLASSES
If you missed out on the first batch of limited edition Persol Steve McQueen sunglasses, you´ll be happy to know Persol have made the iconic shades available again. The Persol 714 model was first released fifty years ago and was elevated to legendary status by the "King of Cool”, the late Steve McQueen. This is a limited edition, if interested, act fast for a chance to own one of the most classic sunglasses of all time. You can also pick up the &q...
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