Lytro Camera | Shoot Now Focus Later

This is the Lytro Digital Camera, it´s technology will revolutionize digital cameras forever. If this U.S. startup delivers what they promise, focusing before shooting will be a memory of the past. Focusing comes after, on the computer, the user is free to choose the focus point they want. The Lytro works with a multi-focus system, it looks at different points in the image and saves it in a single file. It´s like taking several photos at the same time with different focal lengths and gathering all this information in one place.
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LEICA M10 MONOCHROM

Leica have introduced the gorgeous new M10 Monochrom, a rangefinder with an all-new 40MP black and white sensor. The new M10 Monochrom has all of the design traits and features of the popular M10, but is housed in a discrete body without any red badges or color-inalid engravings for a stealthier look, and brings a new level of resolution and performance to the M-System as well as black and white photography as a whole. Other notable features include a ISO sensitivit...
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RODE THREAD ADAPTER

This handy adapter makes you ask yourself "How has no one thought of that before?". The Rode Thread Adapter solves a common problem in photography or video production: the differences among different thread sizes. This premium universal adaptor kit lets you mount a range of devices onto any mic stand, boompole, tripod or studio arm. The clever little contraption features a set of tripod adapter screws and a driver for tightening and loosening the adapters,...
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LEICA M | BY JONY IVE AND MARC NEWSON

Two of the world’s foremost design pioneers, Apple’s designer Jony Ive and industrial designer Marc Newson have collaborated on a beautiful, special edition Leica M to be a auctioned at the upcoming (RED) Auction at Sotheby’s New York. The sublime version features a laser-machined aluminum body, a full-format CMOS sensor, high performance processor, and new Leica APO-Summicron-M 50mm f/2 ASPH lens. The one-of-a-kind will surely lead the (RED) auction on Novemb...
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