Dieter Rams | As Little Design As Possible
If you love minimal design then you´ve surely heard of Dieter Rams, one of the most influential industrial designers of the late 20th century. He is credited with influencing generations of designers, including Apple´s designer Jonathan Ive. This beautifully illustrated book covers both Rams life and his work, as well as his ideas on good design, which continue to inspire designers and consumers today. via
Dieter Rams’s ten principles of "good design":
- Good design is innovative.
- Good design makes a product useful.
- Good design is aesthetic.
- Good design makes a product understandable.
- Good design is unobtrusive.
- Good design is honest.
- Good design is long-lasting.
- Good design is thorough down to the last detail.
- Good design is environmentally friendly.
- Good design is as little design as possible.
Dieter Rams’s ten principles of "good design":
- Good design is innovative.
- Good design makes a product useful.
- Good design is aesthetic.
- Good design makes a product understandable.
- Good design is unobtrusive.
- Good design is honest.
- Good design is long-lasting.
- Good design is thorough down to the last detail.
- Good design is environmentally friendly.
- Good design is as little design as possible.



